AG Mobile reaches Nigeria

Africans mobiles KenBanks FLICKRNigeria is the ninth African country for AG mobiles and the first where they have ventured independently. (Image Source: Ken Banks/FLICKR)AG has launched its line of mobile phones and tablets in Nigeria, independent of a retail partner for the first time

AG Mobile CEO Anthony Goodman said, “We’ve started by building relationships with well-respected brands such as MTN, Etisalat, Ringo and Jumia, creating employment opportunities, and supporting the networks’ objectives to advance Nigeria’s connectivity from 2G to 3G.”

He added, “While our initial marketing roll-out covers Lagos, Abuja, Port-Harcourt and Kano, our reach is national. Our Android, feature-rich devices are available online via Jumia, from MTN and Ringo outlets, as well as independent dealers across the country. We’re also completing the installation of our first retail space at the Ringo Arena in the Computer Village in Lagos and will be rolling out similar outlets where customers can experiment with live devices before they purchase them.”

Goodman maintains that the high-level functionality of AG Mobile devices is largely due to an established strategic partnership with MediaTek Inc., that specialises in fabless semiconductor design. “MediaTek’s smartphone chipset platforms equip our devices with multi-core processors, excellent power efficiency and comprehensive network technologies support. Our relationship is based on shared goals to drive innovation and make technology more affordable and accessible for more people.”

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