Workz sees mobile growth in West Africa

workzWorkz Group, a mobile and IoT solutions provider, has announced the opening of its office in Dakar, Senegal, to serve the telecommunications market in West Africa

The Senegal office is the company’s second location in the region after its Johannesburg opening last June.

The Nilson Report recognises the company as the world’s largest manufacturer of scratch cards and a top ten manufacturer of SIM cards. It is also the only manufacturer in the Middle East and Africa to be GSMA certified to produce the next-gen technology embedded SIM.

Workz currently serves 100 customers in more than 60 countries, including more than 25 African network operators. The company plans to offer its certified telecoms products such as SIM cards, embedded SIM chips and scratch cards from its Dubai production facilities to the West African market, which is predicted to contribute more than US$70bn to its GDP by 2023.

Ramatoulaye Gaye Toure, regional sales manager, who has previous experience in the West African telecoms sector, will be overseeing customer support from the new Dakar office.

Tor Malmros, managing director of the Middle East & Africa, Workz Group, said, “Talking to our clients and other network operators in the region, we see a tremendous opportunity in West Africa. With the opening of our new Dakar office, we hope to replicate the success we’ve had in other parts of Africa and be able to work even closer with West African network operators to overcome their current challenges and support their successful evolution in a very dynamic market.”

Workz will attend West AfricaCom in Dakar this July to showcase their embedded SIM and IoT solutions along with 5G, traditional SIM and scratch card services.

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